Google’s decision to spend $3.1 billion to buy little-known DoubleClick will affect the future of American media and the way advertisers tell stories about you and me,” writes Joseph Turow in an op-ed published in today’s San Francisco Chronicle. Turow, who studies the media, the internet and advertising, urges federal scrutiny of the acquisition because
Joseph Turow co-authored an op-ed article published today in the San Francisco Chronicle. “Why Marketers Want Inside Your Medicine Cabinet” describes the potential threats to privacy if personal health records are posted online by a for-profit marketer of health information. WebMD, an online provider of health information, recently announced a free service that will allow
“Most e-commerce sites today have privacy policies, but whether these policies provide privacy protection remains an open question.” That was the message delivered to the Federal Trade Commission in Washington Tuesday by Joseph Turow, director of the Information and Society Program at the Annenberg Public Policy Center (APPC). “Privacy,” like the term “free,” has lost
Annenberg Public Policy Center conference explores new world of web links — brave and otherwise “Every day millions and millions of individuals around the globe click highlighted text and get transported to new domains. Links connect people, companies and ideas in ways that make time and distance irrelevant.” With those words, Joseph Turow opened a
More than 175 bloggers, web entrepreneurs, researchers, designers, marketers and scholars gathered Friday at the Annenberg School for Communication to explore “The Hyperlinked Society.” Panel and audience members discussed everything from mapping the web and its users to economics and global access.
Sixty-four percent of American adults do not know that it is legal for online stores to charge different people different prices at the same time of day for the same product. This groundbreaking new study explores this and many other shopping rules that all Americans need to know in order to protect themselves from online