The Annenberg Science Knowledge (ASK) survey, which began in February 2016, is a public opinion research project dedicated to exploring pressing questions in science communication. Weekly tracking surveys focus on such issues as public knowledge and concern about Zika virus, support for public policies to combat it, and related health and behavioral implications. ASK surveys also have gauged public opinion and knowledge on related science issues such as genetically modified organisms (GMOs) and vaccines.
Threatened by the mosquito-borne Zika virus in 2016, Florida residents were much more likely than non-Floridians to report taking protective measures. Even so, fewer than half of Floridians said they actually did so.