May
19
2011

Caryn Lerman

Experimental Evaluation of Anti-Tobacco PSAs
Mar
16
2011

Susan E. Middlestadt

Reasons People Give for Eating Better and Moving More: A Comparative Salient Belief Elicitation
Feb
24
2011

Dolores Albarracin

The Social Regulation of Activity and Inactivity: Implications for Behavior Prediction and Behavior Change
Dec
9
2010

Marco Yzer

A Consideration of Perceived Behavioral Control as a Component of Reasoned Action Theory
Nov
18
2010

Brenda Curtis

Understanding Tailoring Using the Integrative Model of Behavior Prediction
Nov
11
2010

Richard Wolitski

Risk and Responsibility in the Lives of People Living with HIV
Nov
4
2010

Richard Bagozzi

Martin Fishbein’s Legacy: Contributions to Consumer, Health, and Basic Research
Oct
21
2010

John Jemmott

The Reasoned Action Approach in HIV Risk-Reduction Strategies for Adolescents