APPC General News

In a world that is drifting, the United States must come up with a cohesive game plan to guide its diplomacy, said former Secretary of State George P. Shultz who delivered the second annual Leonore Annenberg Lecture in Public Service and Global Understanding at the University of Pennsylvania on October 18. Shultz’s address was entitled

  The Office of the President will join the Annenberg Public Policy Center and The Institute for Public Service at the AnnenbergSchool for Communication on October 18 to pay tribute to the Honorable Leonore Annenberg at the Leonore Annenberg Lecture in Public Service and Global Understanding. The event will feature George P. Shultz, the Thomas W. and

John D. Negroponte, Director of National Intelligence, delivered the inaugural Leonore Annenberg Lecture in Public Service and Global Understanding October 26 before an audience of nearly 200 people. The lecture was sponsored by the Trustees of the University of Pennsylvania, University President Amy Gutmann, the Annenberg School for Communication’s Institute for Public Service and the

For more than a year, Geneva Overholser has probed journalism’s future. That ultimately has led to this, a manifesto for change. Here, Overholser talks about her findings: You have written that journalists are “clinging to the past by our fingernails.” What do you mean? I think our craft has undergone such a buffeting in the

“On Behalf of Journalism,” is a document of hope for a difficult time. To journalism’s many daunting challenges, it offers no easy cure, but a panorama of possibilities. To embrace opportunity, of course, one must believe in the future and be open to the unknown. These are not common attitudes among journalists today, for all

Since John Kerry began showing positive biographical television ads about himself in early May, he appears to have reversed a slide in public impressions of him in the battleground states, the University of Pennsylvania’s National Annenberg Election Survey shows. In the 20 states which both presidential campaigns consider tight enough to warrant spending on television

Political scientists generally reject the idea that discrete events like tactical campaign strategies or widely-covered media events exert any meaningful influence upon mass public opinion. In teasing out the forces that affect presidential approval, social scientists have traditionally looked to factors like demographic characteristics and economic indicators for explanations of change. Communication scholars, on the

The Internet has become an established tool for campaign learning and information. In the 2004 presidential campaign, each candidate has employed his/her own Web Site and most had accompanying Weblogs to compete with other online and off-line sources of campaign information. Using data from the 2004 National Annenberg Election Survey (NAES04), this research seeks to

A year after the war on Iraq began with overwhelming support from the public, Americans are about evenly split over whether the conflict was worth it, and a majority want to pay less or nothing to rebuild Iraq, the University of Pennsylvania’s National Annenberg Election Survey shows. Among 2,575 adults interviewed between March 1 and

Companies with more women on boards of directors also tend to have more women in executive positions, more women-friendly benefits packages, and better maternity leave, according to the third annual report on women leaders in communication companies conducted by the Annenberg Public Policy Center (APPC) of the University of Pennsylvania. The report also found that