Research Findings

Martin Fishbein, the Harry C. Coles, Jr. Distinguished Professor of Communication at the Annenberg School for Communication and founding director of the Health Communication division of the Annenberg Public Policy Center, died in London of a heart attack, Friday, November 27. The founder of the theory of reasoned action, Fishbein worked at the Centers for

Michael Hennessy, Ph.D., research analysis manager at the Annenberg Public Policy Center, was lead author of a paper, “Estimating the Longitudinal Association Between Adolescent Sexual Behavior and Exposure to Sexual Media Content,” published in the Journal of Sex Research. Co-authors were APPC’s Dr. Amy Bleakley, Professor Martin Fishbein (principal investigator of the study), and Dr.

In a study just released in the American Journal of Public Health, researchers at the Annenberg Public Policy Center’s Adolescent Communication Institute (ACI) and five other universities along with a Philadelphia media development firm report that a mass media program directed to African American youth ages 14 to 18 reduced sexual risk behavior, especially among

The Federal Communications Commission (FCC) recently issued the report: “Implementation of the Child Safe Viewing Act; Examination of Parental Control Technologies for Video or Audio Programming” (August 31, 2009). The report to Congress frequently cites the Annenberg Public Policy Center’s early assessment of the efficacy of the V-Chip television blocking technology.   Lead author Amy

Recent news reports that stated the use of the social networking site, Facebook, hurts students’ grades in school are contradicted by recent results from the National Annenberg Survey of Youth (NASY) and previous data collected by Eszter Hargittai of Northwestern University. Results were published in the online journal, First Monday, after a fast-tracked peer-review process.

During a March 3, 2009 appearance on The Daily Show with Jon Stewart, Justice Sandra Day O’Connor discussed her new civics education initiative, “Our Courts,” and highlighted Annenberg Public Policy Center research on civics knowledge in the American public. Specifically Justice O’Connor cited a national Annenberg survey indicating that only one-third of Americans can name

One of the more persistent myths about the end-of-year holidays is that suicides rise during this period. According to a recently completed analysis of news reporting during last year’s holiday period, there was renewed repetition of this myth in newspaper reporting. Despite the sizeable drop that occurred during the preceding holiday period in 2006, newspapers

After last year’s precipitous decline, card playing for money on the Internet has remained at the same low level among both high school and college-age males, according to the latest National Annenberg Survey of Youth. Card playing for money at least once a month on the Internet among male youth remained at the same level

Many Americans are unable to identify where the major party candidates stand on various issues ranging from abortion to free trade to closing the base at which alleged enemy fighters are held at Guantanamo Bay, according to recent data collected by the University of Pennsylvania’s National Annenberg Election Survey (NAES). Only 30 percent of adults

Over one out of every nine citizens report that they have already cast their ballots in the 2008 general election, the University of Pennsylvania’s National Annenberg Election Survey shows. Of citizens who have not yet voted, 22 percent report that they plan to cast their ballots before Election Day. “Early voting was at a national all-time