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American public has much to learn about presidential candidates’ issue positions, National Annenberg Election Survey shows

Many Americans are unable to identify where the major party candidates’ stand on various issues ranging from health care to abortion to free trade, according to recent data collected by the University of Pennsylvania’s National Annenberg Election Survey. Only a little over a quarter (28 percent) of adults were able to identify Senator John McCain

Support for the presidential ticket and identification with party predicted convention speech viewing

The Democratic and Republican Convention’s speech audiences tended to be made up of supporters. Nearly two-thirds of those who saw or heard all of Senator Clinton’s speech and about three-fourths of those who saw or heard all of Senator Obama’s speech said they backed the Democratic nominee. Similarly, about six in ten of those who saw

Is the U.S. ready to elect a president who is a woman?

After Senator John McCain chose Alaska Governor Sarah Palin as his running mate on Friday, August 29, 2008, self-identified Republicans and Independents are significantly more likely to think that the United States is ready to elect a president who is a woman, according to the National Annenberg Election Survey.   The findings, released today, are

APPC research published in the Journal of Consumer Affairs

The current issue of the Journal of Consumer Affairs features an article summarizing findings from a national survey led by Annenberg School for Communication Professor Joseph Turow, Ph.D., and funded by the Annenberg Public Policy Center, to examine online consumers’ understanding of privacy rules and regulations. The survey data, originally gathered in 2005, was recently

18- to 29-year-olds more likely to be liberal and less likely to follow presidential campaign very closely, Annenberg survey shows

Young adults 18 to 29 years of age are more likely to describe themselves as liberal in comparison to other age groups, according to recent data collected by the Annenberg Public Policy Center’s National Annenberg Election Survey. Thirty-four percent of 18- to 29-year-olds called themselves “liberal” or “very liberal,” while only 27 percent of 30-

Public Sees Different Strengths and Weaknesses in Democratic Contenders

After two months of controversies surrounding statements made by Democratic candidates Illinois Sen. Barack Obama and New York Sen. Hillary Clinton, Sen. Clinton maintains an edge among Democrats on the character traits of experience, strong leadership, patriotism and judgment. Democrats see Sen. Obama as stronger on the traits “trustworthy” and “saying what he/she believes.” Democrats

Condom labeling study published

An article examining the effectiveness of Food and Drug Administration proposed condom package labeling, co-authored by Amy Bleakley, a research scientist in the Health Communication Group of the Annenberg Public Policy Center, has been published in the journal AIDS and Behavior. Bleakley, and co-authors Martin Fishbein, director of APPC’s Health Communication Group, and David Holtgrave

Internet as Political Information Tool Popular, But Television Still Dominates, Annenberg Survey Finds

Despite the popularity of the Internet during this campaign season, television remains the top source among all age groups for obtaining information about the 2008 presidential campaign, according to data released today by the National Annenberg Election Survey of the University of Pennsylvania.   Most adults (89%) say they get information about the presidential race

Americans Following Presidential Campaign More Closely Than In 2004, Annenberg Data Show

Americans are following the 2008 presidential campaign more closely than they did in 2004, according to data released today by the National Annenberg Election Survey of the University of Pennsylvania. The level of interest in the campaign has remained high throughout the campaign season among all ideological segments of the population, Democrats, Republicans, and independents

Gender, Age, Race and Ethnicity Affect Who Is Seen As Best Choice for Commander in Chief of Military, Annenberg Data Show

In the race for the Democratic presidential nomination, the gender, age, race and ethnicity of the voter play significant roles in whom Democrats and independents identify as the Democratic candidate who would make the best commander in chief of the military, according to data released today by the National Annenberg Election Survey.   The study