Skip to main content

APPC Research Cited in 2012 Surgeon General’s Report

Research on the portrayal of tobacco use in popular movies conducted by APPC’s Adolescent Risk Communication Institute, directed by Patrick E. Jamieson, Ph.D., was cited in the 2012 Surgeon General’s Report, “Preventing Tobacco Use Among Youth and Young Adults.” (The full report can be found here: http://www.surgeongeneral.gov/library/reports/preventing-youth-tobacco-use/full-report.pdf.) A figure comparing tobacco use in movies with

FDA study underestimates impact of graphic tobacco warning labels, Annenberg Public Policy Center research shows

A controlled experimental study of over 5300 smokers conducted by the University of Pennsylvania’s Annenberg Public Policy Center (APPC) posted to the FDA comment website (http://www.regulations.gov/#!submitComment;D=FDA-2010-N-0568-0006) today shows that multiple versions of the proposed warnings produce desired effects by increasing negative feelings respondents experience about smoking a next cigarette. “By failing to study the labels’

News coverage of litigation against Philip Morris helped adolescent smokers learn about the fallacies of “light” cigarettes

In a report released online in the journal Tobacco Control, postdoctoral fellow Sally Dunlop and Dan Romer, director of APPC’s Adolescent Health Communication Institute, show how a dramatic increase in newspaper coverage of litigation against Philip Morris for its deceptive advertising for light cigarettes was associated with a decline in misperceptions about the benefits of