In their new volume, Predicting and Changing Behavior: The Reasoned Action Approach, Martin Fishbein and Icek Ajzen describe and update the reasoned action approach, the groundbreaking theoretical construct for understanding human behavior that has provided the basis for more than 1,000 journal articles in the three decades since they introduced it. The authors consider the
Health and Risk Communication
APPC Hosts First Conference in Its New Building
New Media and Suicide Prevention On August 25-26, the Annenberg Public Policy Center hosted its first conference in its new home on the Penn Campus. The event convened national media and mental health experts to discuss Reporting on Suicide: Recommendations for the Media (2001), consensus recommendations developed by APPC’s Adolescent Communication Institute (ACI) in partnership
NASY data indicate no negative relationship between Facebook use and grades for high school or college students
Recent news reports that stated the use of the social networking site, Facebook, hurts students’ grades in school are contradicted by recent results from the National Annenberg Survey of Youth (NASY) and previous data collected by Eszter Hargittai of Northwestern University. Results were published in the online journal, First Monday, after a fast-tracked peer-review process.
