Although many public service announcements (PSAs) about sugar-sweetened beverages emphasize that the drinks are high in sugar and calories, most parents already know that, so PSAs that take this approach to curtailing consumption of sugar-sweetened beverages are likely to be ineffective, a study of Philadelphia parents has found.
Health and Risk Communication
Gun Violence Is Not Declining, Despite Drop in Homicide Rates
In a new paper published in Human Communication Research, researchers at the Annenberg Public Policy Center and the Ohio State University show that gun injury rates are a more sensitive indicator of the trend in gun violence than gun homicide rates.
‘Emotional’ Cigarette Warning Labels Affect Smokers’ Brains and Behavior
A new study suggests that using emotionally evocative images on cigarette warning labels such as rotting teeth and a diseased lung is important in making the labels more memorable and effective in conveying the risks of smoking. The study addresses a key point raised in 2012 by the U.S. courts, which ruled that the pictorial labels were unconstitutional in part because they "did not convey any information at all."